Blog - Capture Social Group

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The Latest Instagram Updates in 2023

If you’ve been on Instagram recently you’ve likely noticed there’s been a lot of new updates and features being released, and some even going away. As more and more users continue to join Instagram, the platform is rolling out new updates and features for creators, influencers, business owners and everyone in between, with the intention of providing them an opportunity to express themselves better, in a way that’s easy and comfortable to do on

Liz May 19, 2023

Content Creation

Instagram Reels vs. TikTok: What you need to know to grow your brand

When it comes to building your brand on social media, leaning into video content is a great way to maximize your reach, while sharing your message and mission. Both Instagram and TikTok offer short and long-form video options, which may leave you wondering, “where should I focus my energy?” Both apps have their advantages and disadvantages, so it all comes down to your personal preferences. To help you make an informed decision,

Liz March 20, 2023

Content Creation

6 Ways To Get More Story Views On Instagram

One of the reasons we love Instagram is because there are a number of different features to be able to deliver in-depth content to your audience; and with over 500+ million people logging on to watch Instagram stories daily, we think it’s one of the most important ones. Instagram stories are a great way to engage with your followers, share your message, and educate, motivate and inspire your community. They’re also good for getting

Liz November 30, 2022

Organic growth

How To Use Instagram To Build a Tribe

If you’re serious about leveraging Instagram for your business you need REAL engaged followers who are interested in you, your message, and what you’re about. But If you’re just starting out on Instagram, or just starting to get serious about it, the thought of building a large following may seem daunting. Unfortunately, that’s why a lot of brands turn to fake followers for the “ appearance”, but all this does is hurt the

Liz November 16, 2022

cell phone background with pictures of different apps on the screen with a sign in front that says "how to create viral video content on instagram"

Content Creation

How to Create Viral Video Content for Instagram

With millions of people posting on Instagram daily, there’s a lot of competition for attention.This means you only have a nanosecond to get someone’s attention as they’re scrolling in their feed. This is why content production matters A LOT, especially when it comes to video content. According to Adam Mosseri, the CEO of Instagram, the best converting video content (content with high engagement and the highest chances of going viral) are shorter in length, typically

Liz October 19, 2022

Content Creation

How to Batch Content for Instagram

If you’re a busy entrepreneur, you know time is your most valuable asset and learning how to leverage your time effectively can be a game changer for your business. Instead of spending a single hour creating content for one Instagram post, you can spend that hour “batching” an entire week’s worth of content, giving yourself more time to spend on higher leverage activities, like marketing and sales. Batching content allows you to focus

Liz October 5, 2022

Online Branding/Marketing

How to Create an Engaging Instagram Bio

Your Instagram profile bio is one of the most valuable pieces of real estate on Instagram. It’s the first thing people see when they visit your page, and what gives them a snapshot of who you are and what you do… That’s why having an optimized and engaging bio is KEY, especially if you are looking to attract an ideal Instagram audience you can leverage for your business. (Learn more about using

Liz September 20, 2022

Online Branding/Marketing

8 Simple Steps to Selling on Instagram

Whether or not you agree, Instagram IS the new business card and understanding how to sell on Instagram can boost your business in big ways. According to Instagram, over 2+ BILLION people log in to Instagram each month…. With only 200+ MILLION of those users being businesses! Research also shows an estimated 90% of Instagram users follow at least one business or brand, and 70% of shoppers use Instagram to research their next

Liz September 1, 2022

Organic growth

How to Use Hashtags to Grow Your Brand on Instagram

If you’re using Instagram for business, you not only want to get more reach on your posts, you want to make sure your posts get in front of the right people. Using hashtags is one of the best ways to make this happen. And while hashtags can seem like the rubik’s cube of Instagram, if you can learn how to optimize your hashtags, you’ll not only hit the top of the popular hashtag

Liz August 24, 2022

Instagram updates

How to Recover a Hacked Instagram Account

Your friends are messaging you asking why you’re sending them weird payment requests on Instagram and telling you your feed is full of crypto spam… You open up Instagram only to discover you’ve been locked out… It hits you… Your Instagram has been hacked. While your initial reaction is likely to panic, take a deep breath and stay calm. All may not be lost after all! We’ve got a series of tips to help guide

Liz August 3, 2022